India Launches 'Khet Bachao Abhiyan' to Revolutionize Sustainable Farming Practices

India's agricultural sector is set for a major transformation as the nationwide 'Khet Bachao Abhiyan–Rabi 2026' campaign officially kicks off today, October 22, from Karnal, Haryana. Union Agriculture Minister Shivraj Singh Chouhan launched the initiative, which aims to improve soil health, promote sustainable farming practices, and equip farmers with modern, climate-resilient techniques by November 30. This focused effort will tackle critical issues like balanced fertiliser use and efficient water management across the country. The timing of this campaign is crucial, coming amidst increasing concerns over soil degradation, water scarcity, and the need to boost farmer incomes while protecting the environment. The Abhiyan builds on existing government efforts, like the recently upgraded Agri Welfare Portal, which offers farmers a single-window access to schemes and information. It also ties into ongoing drives to curb stubble burning through better crop residue management, where subsidies on machines are already showing promising results in states like Punjab. By pushing for crop diversification, organic products, and advanced farming techniques like regenerative agriculture, the government hopes to create a more robust and future-ready agricultural ecosystem. Over the next five weeks, the campaign will reach roughly one crore (ten million) participants through widespread awareness programs, training sessions, and field demonstrations organized at every level, from states down to Gram Panchayats. State Agriculture Departments, Krishi Vigyan Kendras, and Farmer Producer Organisations will work together to ensure active participation, with over 12,000 scientists and functionaries guiding farmers. The ultimate goal is to empower farmers, enhance their economic opportunities, and lay a strong foundation for a 'Viksit Bharat' (Developed India) where agriculture is both productive and sustainable.